06/10/2021

CMO goes TECH - The shopping malls of the future; Online Marketplaces?

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CMO goes TECH - The shopping malls of the future; Online Marketplaces?
Events & webinars
Webinar: CMO goes TECH - The shopping malls of the future; Online Marketplaces?

Think local, act global

Let Emakina guide you through the world of Marketplaces

Emakina will join the 13th CMO goes TECH event on June 10th 17.00-18.00 CEST – where Jelle Sybesma, Head of the Marketplaces Department at Emakina.NL, will share the stage with representatives from Tradera, CDON and ChannelEngine.

CMO goes TECH is an International network for the CMO of the FUTURE. Made by and for C-level professionals within the fields of marketing, sales, innovation, or technology within all industries. 

Sign up to become a member of the CMO goes TECH network for free: https://cmogoestech.com/members-login

Then sign up for the event: https://cmo-goes-tech-13th-meet-up.confetti.events/

Jelle Sybesma, Head of the Marketplace department at Emakina.NL
Jelle Sybesma, Head of the Marketplace department at Emakina.NL
"Marketplaces are the shopping streets of today. Entering them, or even going international, comes with a lot of challenges and potential pitfalls, but is also within your reach. "

CMO goes TECH - The shopping malls of the future; online marketplaces

Program

E-commerce giants like Amazon and Zalando boast huge third-party marketplaces online. These marketplaces offer ambitious business owners unique opportunities that traditional retail just can't match; instant access to billions of global consumers, a firm retail framework, a wealth of customer analytics, and software tools to assist sellers with inventory management, advertising pricing, fulfilment, and more.

Many people say that e-commerce will never completely replace in-store shopping. While blending online and offline consumer experiences could present a way to complement one another, we have a feeling that retailers are in a transition period and are still figuring out how in-store and online shopping best work together.

The event will take place via webinar link due to the current situation. CMO goes TECH hopes to be back with their normal events as soon as possible.

17.00 Welcome to the 13th CMO goes Tech-meetup.
The Team behind CMO goes Tech; Gül Heper, Ulf Kruse, and Alexander Niléhn kick off the event.

17.05 Emakina - Think local, act global
Jelle Sybesma - Senior Marketplaces Consultant at Emakina will guide you in the world of Marketplaces that are the shopping streets of today. Entering them, or even going international, comes with a lot of challenges and potential pitfalls, but is also within your reach.

17:25 Tradera - Fireside chat
Pierre Norberg - Head of Sales & Marketing at Tradera will share his thoughts on the circular economy and marketplaces both for now and the future. He will also touch upon what it takes to succeed in this fast-moving business.

17:35 Panel discussion

  • Jelle Sybesma - Head of the Marketplace Department & Senior marketplaces Consultant at Emakina
  • Pierre Norberg - Head of Sales & Marketing at Tradera
  • Matilda Svensson, Partner Manager, CDON Marketplace,
  • Jorrit Steinz, CEO, ChannelEngine

 

Discussion on the topic Marketplaces, challenges and success factors.


Please prepare questions for the panel during the presentations.

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